6 reasons to start now with keyword research
You have mastered your first steps with XOVI without any problem, but do you already know the keyword functions of the suite?
Start a keyword analysis for your domain


Find the keywords with which your website will be found
Begin each keyword analysis by identifying the keywords that already lead users to your website. In the ‘Keyword > Overview’ section, the ‘Interesting Keywords’ table highlights your top-performing and traffic-driving keywords. For a comprehensive view, you can access a full list of all keywords under ‘All Keywords’.



Find out how frequently these keywords are searched for
It is important to know how frequently the keywords are searched for that find your webpage. How often keywords are searched can always be found in XOVI in the search volume (SeVo or SuVo). If your objective is to generate more traffic, your first job should always be a look at search volume. But careful: The larger the search volume usually means more competitors!



Monitor your most important keywords
The continuous monitoring of your most important keywords plays a prime role in optimisation. With the daily ranking update, you can quickly react to basic changes and take appropriate action.
Tip: Monitor not only your own keywords, but also those of your competitors!



Keep an eye on the competition at any time
Keep an eye on your sharpest competitors at any time. Analyze which keywords your competitors use to generate the most traffic and which keyword strategies they pursue. XOVI gives you a range of tools for this: With “Ranking Compare”, for example, make a direct comparison of the rankings for you and your competitors.



Make your website more visible
Even the best product and website are useless if your site ranks at the bottom of search engine results. The goal is to secure top positions on Google and other search engines for as many relevant keywords as possible. To quantify a domain’s visibility, XOVI offers the OVI (Online Value Index), a comprehensive metric that expresses visibility in numerical terms.



Increase your number of visitors
With a keyword analysis you check to see with which keywords you and your competitors are found in the search engines. Based on the data obtained, a number of conclusions can be drawn with which you can permanently improve your rankings and generate more visitors. Discover with the help of XOVI new opportunity keywords that your competitors have not even thought of yet.

Excellent!
You have mastered your first keyword analysis
Congratulations! You have performed your first keyword analysis with XOVI. You now know which keywords are bringing users to your site, what value these keywords have and which keywords would be useful for future optimization. In our next section, you will learn everything about the topic of backlinks
Already convinced about our XOVI all-in-one suite? Then order XOVI now and always be a step ahead of your competitors!
