About Us

XOVI’s Story

We started XOVI in 2009 in Cologne with a clear goal: to make SEO easier and more effective. At the time, managing search performance meant juggling multiple tools and unclear reports. We built XOVI as an all-in-one platform to solve that problem by bringing keyword tracking, backlink analysis, audits, and reporting together in one place.

Agencies, freelancers, and in-house teams use XOVI to monitor rankings, optimize content, benchmark competitors, and deliver client-ready reports. Our flat-rate pricing, intuitive interface, and comprehensive feature set quickly made us a go-to SEO tool in the DACH region.

In 2017, we joined WebPros Group. This allowed us to integrate our technology directly into hosting platforms like Plesk and cPanel, making SEO insights easier to access for hosting providers and their users.

We continue to develop XOVI  with a focus on simplifying SEO for professionals at all levels. Weekly data updates, white-label dashboards, and AI-powered content tools help our users grow traffic, prove results, and reduce their reliance on paid advertising.

From our roots as a local startup to our role in the global WebPros ecosystem, our mission has stayed the same: help businesses succeed online with smarter, more accessible SEO.

Today, XOVI serves a broad customer base across Europe, including Spain, the UK, France, Italy, Austria, and Switzerland. Our users include well-known e-commerce brands, digital agencies, Web 2.0 companies, and a growing number of midsize businesses.

With a team of over 25 based in Cologne, we are recognized as one of Germany’s most trusted and widely used SEO platforms.

As search engines like Google continue to update their algorithms more frequently, we focus on delivering tools and insights that help our users stay competitive and effective in their daily work.

Staying on top of constant search engine updates can be exhausting, but it also presents new opportunities in a fast-moving online market. As some ranking factors lose relevance and new ones emerge, SEO professionals need tools that can keep up.

At XOVI, we give marketers the data and features they need to stay ahead and drive results in e-commerce. We treat our customers as development partners and involve them directly in shaping the platform through beta programs, feedback loops, and feature input.