Semrush Alternative. Full SEO Workflow.
From €99.

Why Agencies and Freelancers Look for a Semrush Alternative


5 Key Reasons Agencies Choose XOVI Over Semrush
| White-label client reporting | White-label client reporting | Business plan only ($499.95/mo.) |
| Professional-grade data depth | Full research depth | $45-$100/month per additional user |
| Free trial (no credit card) | 14 days, no credit card | Separate add-on from $99/mo. per domain |
| Competitive keyword data depth | Professional grade | Data gaps on competitive terms |
| AI visibility tracking | Riva (from $29/mo.) | AI Visibility Toolkit + $99/month |
Semrush Pricing vs. XOVI: What You Actually Pay
XOVI starts at $99/month - one price, everything included. No seat fees. No upgrade required to access white-label reporting.
| White-label client reporting | Included from €99 | Included from Business plan at $499.95/month |
| Automated report scheduling | Included | Not a focus |
| Technical site audit depth | Full technical audit | Basic audit - limited depth |
| Competitive keyword data depth | Professional grade | Data gaps on competitive terms |
| Personal 1:1 onboarding | Included on all plans | Not available |
| AI visibility tracking | + Riva from $29/month - integrated workflow | AI Visibility Toolkit + $99/month |
| AI Writer (content creation) | Included in base plan | Not available |
| PPC / paid search research | Not available | Available across plans |
| Free trial | ||
| Starting monthly price | ||
| Personal onboarding |
Client Reporting and White-Label


Technical Site Audit
Rank Tracking Across Every Project

Keyword Research
Content Optimization & AI Content Generation
XOVI’s AI Writer is built directly into the platform. It generates content based on your target keywords and helps you create high-quality content faster, all within XOVI.


Competitor Analysis
Two Tools Built for Different Users
Professional SEO platform. Complete workflows. Ready from day one.
Enterprise breadth. Powerful data. Built for large teams.
Ready to try a Semrush alternative that fits your workflow?
Who Each Tool Is Built For
Riva: Track Your Brand in AI Search
Traditional SEO tells you where you rank on Google. Riva shows how your business appears in AI-generated answers. You can see which queries trigger your brand, where competitors appear instead of you, and what information about your business is missing or incorrect.

Riva integrates directly into your existing SEO workflow - from visibility analysis to client reporting in one system.
FAQ
What is a Semrush alternative?
A Semrush alternative is an SEO platform with comparable core features – keyword research, rank tracking, site audits, and competitor analysis – at different pricing or with a different workflow focus. XOVI delivers all essential SEO workflows in one platform starting at $99/month, with personal onboarding, white-label reporting, and real support included from day one.
Is XOVI cheaper than Semrush?
Yes. XOVI starts at $99/month and includes rank tracking, keyword research, site audit, white-label reporting, and personal onboarding. Semrush Pro starts at $139.95/month for one user – white-label reporting is only available on Business at $499.95/month. Additional user seats on Semrush cost $45-$100/month each, which means a small three-person agency on Guru could easily pay $400+ per month before any add-ons.
What does XOVI do that Semrush doesn't?
XOVI includes white-label reporting, personal 1:1 onboarding, and no per-seat fees in its base plan – features that either don’t exist or cost significantly more on Semrush. XOVI also offers a 14-day free trial with no credit card required, compared to Semrush’s 7-day trial that requires a credit card.
Which tool is better for small agencies?
For most small agencies, XOVI is the more practical choice. White-label reporting without paying $499/month, no per-seat fees for team members, personal onboarding to get up and running fast, and a predictable monthly cost all matter when you’re running a lean operation. Semrush is the better choice for agencies with dedicated analysts, larger data requirements, and workflows that extend into PPC and content marketing research.
Does Semrush offer a free trial?
Semrush offers a 7-day free trial, but it requires a credit card to start. XOVI offers a 14-day free trial with no credit card required – the trial ends automatically without any action needed from you. Paid XOVI customers can test Riva free for 14 days. Semrush offers AI visibility tracking through Semrush One, but as a separate add-on.
Can I migrate my Semrush data to XOVI?
Keyword lists and domain data can be imported via CSV. The XOVI support team can help with your setup – contact them at [email protected].
What is Riva - and is it included in the base plan?
Riva is a separate AI visibility tool, not included in the $99/month base plan. It shows how AI tools describe your business, identifies missing or incorrect information, tracks competitor mentions in AI responses, and provides specific improvement steps. Paid XOVI customers can test Riva free for 14 days.
Semrush offers comparable functionality through Semrush One or as the standalone AI Visibility Toolkit add-on starting at $99/month per domain.
What are the best Semrush alternatives for freelancers?
Top Semrush alternatives for freelancers include XOVI, SE Ranking, Mangools, and Ahrefs. XOVI is the best-fit option for freelancers who manage client projects and need white-label reporting, automated report scheduling, and personal onboarding included in the base price – without paying for enterprise features they won’t use.