SEO Blog
In our SEO blog, we share the latest news, trends, and insights on SEO, as well as updates on XOVI features and tutorials. As digital marketing becomes increasingly vital for businesses, the demand for expert guidance continues to grow—and our blog is here to help.
We provide practical hints and tips to help you get the most out of the XOVI SEO tool, with tutorials covering various features to ensure you’re using it to its full potential. When Google introduces unexpected changes, we keep you informed with updates on algorithm modifications.
Social media continues to gain importance, so we also share valuable information about platforms like Facebook, X (formerly Twitter), and YouTube. Stay informed and enhance your online marketing strategies with our blog
Recent blog posts
In this blog entry, we would like to introduce an aspect of link building which too often goes unrecognised but could really help improve your strategy, namely turning broken pages and links into functioning links. As we shall see, this applies both to your own website and – with the help of the webmaster –…- Many features of the XOVI Suite require you to set up a project first. We explain how to go about it! The quickest way to set up a new project in XOVI is to head to the Project Management menu at the very top of the screen in the white header section and select “Create…
- As you would expect from an all-in-one software, the XOVI Suite also features an Onpage tool. This tool enables you to carry out onpage optimisation to improve the technical aspects of your website and make it more search-engine friendly. Onpage optimization is also about sending signals to the search engine to tell it was your…
- XOVI’s proprietary link tool has been on the market ever since February 2010. This has been further developed time and again and provided with new functions. How does XOVI go about this? XOVI does not buy any backlink database, but crawls the Internet itself using its own crawlers and stores the backlinks in its own…
- Over the past couple of weeks, many SEOs have been reporting stronger SERP fluctuations. Talk on Twitter, Facebook and other social media channels was of a possible update, specifically a Penguin Update which has been expected for some time, although Google have yet to annouce an official roll-out date. Any future updates are to be…
- The surprises from Google keep on coming. Whilst in the past, the search engine's search quality guidelines were leaked from time to time but never in full, Google has now officially published them and made them available to download. What are the Search Quality Rating Guidelines? Right from the very start, Google has been continuously…
- Whether organic keywords, paid keywords or backlinks, domain comparison is an integral part of competitor analysis. However manually comparing tables and spreadsheets in Excel can be painstaking, time-consuming and down right boring, so the XOVI Suite offers a range of inbuilt features to make life easier – and more fun! Using the example of Moonpig…
- Ever since it was founded, Google’s aim has been to give users the qualitative best result to each and every search term. The Silicon Valley search engine wants to display the most appropriate web pages in its search results. Thus, Google is constantly fine-tuning its algorithms to this effect and testing many things. Larger updates…
- XOVI jetted off to the bright lights (and rain!) of London at the end of October as a sponsor of the 2015 Conversion Conference. In addition to a colourful XOVI presence in the main hall, we took the opportunity to attend a number of presentations and talks offered by the busy conference programme. Conversion rate…
- When were you last in a museum? Don’t worry, you don’t need to answer that question. And you don’t have to set foot in a museum, either, to do content marketing. Although you would certainly get a great deal of inspiration in doing so. What it all comes down to is this: an art exhibition…
