SEO Blog
In our SEO blog, we share the latest news, trends, and insights on SEO, as well as updates on XOVI features and tutorials. As digital marketing becomes increasingly vital for businesses, the demand for expert guidance continues to grow—and our blog is here to help.
We provide practical hints and tips to help you get the most out of the XOVI SEO tool, with tutorials covering various features to ensure you’re using it to its full potential. When Google introduces unexpected changes, we keep you informed with updates on algorithm modifications.
Social media continues to gain importance, so we also share valuable information about platforms like Facebook, X (formerly Twitter), and YouTube. Stay informed and enhance your online marketing strategies with our blog
Recent blog posts
Slowly but surely, SEOs are learning that high value content is just as important as technical on-page SEO when it comes to online success. High value content consists of text and other media such as images, videos, infographics and other elements. If you want to rank highly on Google, it’s vital to offer the reader…- We encounter HTTP status codes in all aspects of our SEO. Whether it’s applying 301-redirects, avoiding 404-errors or striving for a 200-status for every one of our websites. This article aims to explain exactly what these status codes – and some more obscure ones – mean for your online business. HTTP status codes are effectively…
- In e-commerce distribution, there are various different ways of transporting goods to customers, and the online shopping world provides countless different possibilities. There’s the classic method used by online traders who maintain their own storage with all their products and carry out distribution themselves. This means they are responsible for both the marketing of products…
- A robots.txt file is a simple text file which webmasters can create to tell web crawlers which parts of a website should be crawled and which should not. The file is stored in the main directory (root) on the server. When a crawler arrives at a website, it first reads the robots.txt file to determine…
- Since its foundation, Google has placed great value on presenting users with search results which best and most accurately correspond to their search query. Take a look at Google’s “Ten things we know to be true” – their company philosophy. The first item is: “Focus on the user and all else will follow.” This simple…
- A sitemap is a sort of contents page for your website containing the URLs of all the sub-pages on a domain. A sitemap tells Google and other search engines all about the structure of your website and can also contain important meta-data such as when a page was last updated, how often it is edited…
- 1. Update meta-data When did you last update your snippets? Snippets, the actual, clickable preview of your website which appears in search engine results, can have a huge influence on whether users visit your page. You can influence what the blue header contains by using the meta title tag to add a webpage heading of…
- The business world was a very different place when fledging internet search engine “BackRub” was launched in 1996. When it’s successor, “Google,” emerged on 15 September 1997, the unstoppable march of the search engine was set in motion – and it continues to gather pace. From the very beginning, Google’s stated aim has been to…
- Are your competitors ahead of you in terms of SEO? Do you feel as if you’re no longer reaching your target audience? Or do you just fancy rejigging your website? If the answer to any of these questions is yes, perhaps it’s time to think about a website relaunch. A relaunch is all about developing…
- Keyword research is a key aspect of any SEO strategy. What are users looking for when searching around my particular topic? What information should my website be providing in order to offer users real value? How can I increase the relevance of my content for search engines to ensure high rankings for my domain? Traffic…
